What You Should Know About Google Penguin 2.1

Google Penguin 2.0

Google is at it again.

Every time there is a major algorithm update, webmasters and search professionals alike get very nervous. There is always a fear, often very real, that high rankings will disappear. Well, here is some important information that you should know.

You should look for these problems:

No Ranking of Your Site – If (at least) your home page doesn’t rank for most of the keywords, while some of your interior pages still might be ranking, than your site has been penalized. for long tail or obscure keywords then your site has been penalized.

Sudden Traffic Loss – If you lost a significant amount of your traffic occurring sometime around Google’s penalty or algorithm updates, your site is probably suffering from a Google penalty.

Warning Message In Google Webmaster Account – If you receive a warning message in your Google webmaster account , there is a penalty in place.

Working with a professional and ethically based search engine optimization (SEO) marketing company will always place you in a good position to avoid these penalties or – in a worst case scenario – to take construction action that is acceptable with the best practices of SEO.

Content strategy is an important element to your SEO success. It shouldn’t be repetitive with keywords, make sense to an average reader, and written in accordance with SEO best practices.

Consult with a professional SEO company for objective advice on how to make improvements to your site immediately.

Posted on July 23, 2014 in Search Engine Optimization

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