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Local Spotlight: South Florida Smiles

South Florida Smiles is a full-featured family dental office with locations in Delray Beach and Boca Raton whose general and cosmetic dentists offer game-changing dental veneers, bridges and crowns, teeth whitening, restorative dentistry, and emergency care. At South Florida Smiles, their goal is to provide quality care to all of their patients. There, they take…

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Local Spotlight: Russell Watergardens

What could be more calming and zen than having your own pond in your backyard? The sound of the water moving and the vibrant vegetation gives a spiritual sense to your backyard. Russell Watergardens is a one-stop shop for your quest in building and maintaining and outdoor pond for your home or business. They provide…

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Local Spotlight: Bella Reina Spa

 Bella Reina Spa is a five-star spa in Delray Beach, FL. It covers a wide variety of services that covers an eclectic menu of skincare, massage, manicure, pedicure, waxing, makeup application and so much more. Bella Reina Spa is a boutique spa that focuses on wellness, preventative care, and stress relief. Their estheticians are trained…

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Local Spotlight – Silver & Silver: Boca Raton Car Accident Attorneys

For over 20 years, Silver & Silver have been serving citizens throughout South Florida. Silver & Silver are qualified and battle-tested car accident attorneys who help their clients understand their rights after an accident. And also give them serious representation. When working with a law firm like Silver & Silver, insurance companies know from the…

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Local Authority Building – Citation & Link Requesting

What is a Citation? A local citation is a mention of your brand on a local website outside of your own. When you include your brand name, address and phone number, the citation gets picked up by Google. This creates another reference to your business that Google identifies and uses to make your business more visible…

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Local Spotlight: Suncoast Electric and Air – Mold Remediation Pros!

Suncoast – Mold Remediation Specialists Suncoast Electric and Air are licensed and insured South Florida mold remediation specialists. All of their technicians undergo intense training, ensuring top of the line work. Suncoast guarantees all of their work by giving customers free written warrantees. This makes Suncoast the premiere choice for South Florida mold remediation. Mold…

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personal injury

Case Study: Silver & Silver, P.A. Personal Injury Lawyers

Silver & Silver, P.A. is a personal injury and criminal defense law firm located in Boca Raton and Boynton Beach. Since 1993 Bruce Silver has grown his practice with over 20+ years’ experience focusing on two things – accident cases (personal injury law) and criminal defense. The primary focus is personal injury law. Another large…

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Google Home Service Ads

Google Home Service Ads

Google Continues its’ slow crawl of a roll out for Google Home Service Ads, which started appearing last summer in 2015 in the San Francisco, CA area. Now it has expanded to Sacramento, CA. The service offerings are home service based and is limited now to electricians, plumbers, locksmiths and HVAC service providers. The Ads…

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Google AdWords Sidebar Changes, The Fallout

In February Google made an announcement in regards to how the search engine results pages would be changed with the removal of the AdWords sidebar ads. Due to the AdWords sidebar changes, heads started spinning, how would it affect advertisers, more importantly, how would it affect the impressions, cost-per-clicks, average position, and click through rates.…

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Search Engine Marketing Transparency

Search Engine Marketing Transparency

One of the biggest pains with the search engine marketing industry is the relationship between Search Engine Marketing service providers and their clients. Search Engine Marketing transparency from start throughout the entire project is crucial. Setting clear expectations from the outset, and for all parties involved, being able to abide by them is a must.…

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